Win/Loss Analysis & Insights

Leading companies are already seeing results. Leapwork, an AI test automation platform, says Clari’s platform combined the capabilities of multiple tools—including Chorus, Gong, and People.ai—into a single dashboard that simplified forecasting. Telecommunications and industrial distributors have used generative AI to identify new opportunities by scoring and prioritizing existing accounts, transforming their approach from reactive to proactive.

Salesforce research shows that teams using AI to automate manual sales tasks are 30% more productive, while Forrester reports that 27% of B2B firms are investing in AI to enhance content strategies and sales execution.