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90% of retailers use AI, but only 25% operate it at scale | AI Best Practices — McFadyen Digital | AI Best Practices for Commerce
  1. News
  2. › Retailers adopt AI but struggle with operational scale
  3. › Jun 16, 2026
Retailers adopt AI but struggle with operational scaleTuesday, June 16, 2026
  • Retail / DTC › Department Stores
AnalyticsStratix Corp.

90% of retailers use AI, but only 25% operate it at scale

Nearly 9 out of 10 retailers are actively using or piloting AI with 87 percent reporting positive revenue impact, yet only about one-quarter have operationalized AI at scale, with most failures occurring in stores and distribution centers. The gap reveals that AI success depends less on algorithms and more on operational foundations—reliable devices, connectivity, and data infrastructure—that many retailers lack.

AI-generated. Summaries are AI-generated from cited sources. Click through for the original report.

According to recent industry research, nearly 9 out of 10 retailers are actively using or piloting AI, and 87 percent report positive revenue impact from those initiatives (Retail Dive - Technology). However, only about one-quarter of retailers have operationalized AI at scale, with breakdowns most often occurring in stores and distribution centers where devices, connectivity, and data reliability matter most (Retail Dive - Technology).

Retailers are deploying AI across demand forecasting, computer vision, loss prevention, personalization, and associate enablement, but success increasingly hinges on operational foundations rather than algorithms. Inventory distortions driven by poor shelf visibility alone cost the global retail industry an estimated $1.7 trillion annually (Retail Dive - Technology). AI systems designed to address these gaps fail when cameras, mobile devices, or networks are unreliable, forcing teams into reactive support models and limiting ROI from AI investments.

Leading retailers are shifting focus from asking what AI can do to whether their operational environment at the edge—where stores, devices, sensors, and associates intersect—can actually sustain it. Addressing this requires disciplined edge operations: choosing the right devices, proactively managing hardware lifecycles, monitoring performance remotely, and integrating security and data governance into everyday operations.

Sources:1 report
  • Retail Dive - Technology
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ShareLast updated: June 16, 2026