About the initiative
AI Best Practices for Commerce
An authoritative, vendor-neutral reference for applying AI across the commerce value chain — built to help distributors, manufacturers, brands, and retailers move from AI exploration to production with confidence.
What this is
A practical, opinionated guide to AI in commerce
AI Best Practices for Commerce is a living reference that organizes real-world AI use cases, tool evaluations, and implementation guidance around the commerce value chain. Rather than abstract theory, it focuses on what actually works — which problems AI solves today, which tools fit which jobs, and how to sequence a rollout that delivers measurable results.
The goal is simple: give commerce teams a trustworthy starting point for building their AI roadmap, grounded in patterns proven across hundreds of real implementations.
What you'll find
Everything you need to plan AI in commerce
Value-Chain Mapping
AI use cases organized around every stage of the commerce value chain — so you can find what's relevant to your part of the business.
Use-Case Library
A searchable library of real-world AI applications, each with the problem it solves, how it works, and its business impact.
AI Tool Evaluations
Independent, vendor-neutral breakdowns of AI tools by capability and value-chain fit — to help you shortlist with confidence.
Roadmap Guidance
Practical guidance on assessing readiness and sequencing adoption — from a first pilot through to production deployment.
Org & Role Views
Explore AI opportunities by organizational role, so every team can see where AI applies to their day-to-day work.
Glossary & Foundations
Clear, jargon-free definitions for the AI concepts that matter in commerce — a shared vocabulary for your team.
The publication
AI Best Practices for Commerce
This site is the companion to the book that synthesized decades of commerce experience and hundreds of AI implementations into a single authoritative reference. Explore 520 use cases across every commerce value chain stage, evaluate 1233 AI tools, and build your AI roadmap with confidence.
Have a question about AI in commerce?
Whether you're mapping your AI roadmap, evaluating a pilot, or ready to implement — we're happy to point you in the right direction. No sales pressure, just a conversation with the right domain expert.
Get in touch