Multimodal AI models enable smarter product discoverycommercetools outlines five stages of AI commerce readinessRetail / DTC › Department StoresESB / iPaaSEcommerce+1commercetools published a framework defining five stages—from invisible to frictionless—that eCommerce brands must progress through to become discoverable and transactable by AI agents. For commerce teams, the model maps a clear roadmap: without structured data, machine-readable schemas, and end-to-end APIs, products remain invisible to AI platforms where a fifth of online shopping could flow by 2030.Aug 26, 2026Read full article →
