Product

Walmart Luminate

by Walmart

Also known as: Walmart Luminate

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1
Coverage
Aug 21, 2026
Type
Data Analytics Platform

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Walmart extends Scintilla data platform to Sam's Club

Retail / DTC › Grocery and Convenience Retailers › Supermarkets and Other Grocery Retailers (except Convenience Retailers)
AnalyticsCDP+1

Walmart will expand its Scintilla first-party data platform to Sam's Club in the U.S. next year, fulfilling a top supplier request. Commerce teams gain access to member behavior analytics and AI tools to optimize assortment, inventory, and customer experience across the membership channel.