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AI in Commerce News

Curated coverage of artificial intelligence across retail, B2B distribution, e-commerce platforms, funding, and policy — organized by topic and continuously updated.

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INDUSTRYOther Miscellaneous ManufacturingINDUSTRYManufacturing

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Hasbro launches Sixth Wall AI studio for character licensing

Manufacturing › Other Miscellaneous Manufacturing › Doll, Toy, and Game Manufacturing

Hasbro unveiled Sixth Wall, an AI studio introducing behavioral licensing that lets third parties authentically recreate characters like Optimus Prime and Mr. Potato Head in new digital experiences. The move lets commerce brands and platforms deploy branded AI characters while Hasbro maintains control over personality, voice, and safety guardrails.

Jun 10, 2026View full article →
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