Anthropic named KiYoung Choi, formerly General Manager at Snowflake, as Representative Director of Korea and is opening a Seoul office to serve the region's highly engaged Claude user base. Korean enterprises like SK Telecom and Law&Company are already deploying Claude in production, signaling a mature market where commerce teams can access localized AI support and partnerships.

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Anthropic appoints KiYoung Choi as Korea Representative Director