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AWS

by Amazon Web Services

Also known as: AWS

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1
Coverage
Jun 12, 2026
Type
Cloud Services Platform

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General AI in Commerce

Pinterest signs $4 billion AI deal with AWS through 2031

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters
DataSearch

Pinterest inked a $4 billion, multi-year agreement with Amazon Web Services to accelerate its visual search and AI capabilities, the largest deal in the company's history. The partnership positions visual search as a core commerce tool, signaling that platforms are betting heavily on AI-driven discovery to compete in shopping experiences.