Product

Google Gemini

by Google

Also known as: Google Gemini

Articles
2
Coverage
Jun 11, 2026 – Sep 7, 2026
Type
LLM

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General AI in Commerce

Anthropic Releases Commerce Agents Blueprint as AI Shopping Models Compete

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters
EcommerceLLM+1

Anthropic released a software blueprint for building AI shopping agents on September 2, enabling retailers to deploy conversational product discovery while retaining customer relationships and checkout control. As 24% of U.S. online shoppers plan to start holiday shopping on external AI platforms like ChatGPT and Gemini, merchants face a strategic choice between owning their own AI experience or ceding customer discovery to third-party platforms.

AI-powered search and recommendations drive conversion gains

Michaels' Ask Mike AI assistant doubles online conversion rates versus search

Retail / DTC › Office Supplies, Stationery, and Gift Retailers › Gift, Novelty, and Souvenir Retailers
LLMSearch

Michaels launched Ask Mike, a Google Gemini-powered AI shopping assistant that has generated 75,000 conversations since its May debut, with shoppers converting at more than double the rate of traditional search users. For commerce teams, the tool demonstrates how conversational AI can drive higher engagement and larger basket sizes by guiding customers from inspiration to multi-item purchases in a single session.

Shopify strengthens AI defenses and merchant intelligence tools

Shopify launches AI shopping analytics dashboard for merchants

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters
AnalyticsEcommerce+1

Shopify announced new tools that let merchants track sales, orders, and conversions from AI shopping platforms like ChatGPT, Google Gemini, and Microsoft Copilot. Commerce teams can now monitor AI-driven traffic alongside traditional channels and optimize product data to improve visibility in AI-generated recommendations.

AI-driven loyalty programs reshape retail customer engagement

Gale research shows AI reshapes brand loyalty and consumer preferences

Retail / DTC › Department Stores
CDPLLM+1

New research from Gale reveals that 56% of consumers are comfortable delegating their entire brand communications through AI, with roughly a quarter planning to set brand preferences with AI within the next year. Commerce marketers must rethink loyalty strategies and double down on first-party data as agentic AI increasingly filters consumer-brand relationships.