AI shopping assistants reshape consumer purchasing behaviorMastercard: Teens trust AI shopping assistants more than parentsRetail / DTC › Department StoresSearchA Mastercard survey found that 31% of teenagers trust AI product recommendations over a friend's advice, and 23% would trust AI guidance over their parents', compared to just 16% of parents likely to use fully AI-run shopping assistants. This generational shift signals that retailers must design AI tools to capture teen shoppers who are adopting autonomous purchasing agents at twice the parental rate.Sep 15, 2026Read full article →