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Salesforce B2C Commerce

by Salesforce

Also known as: Salesforce B2C Commerce

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Oct 8, 2026
Type
Ecommerce Platform

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Commerce Platforms Defend Against AI-Driven Bot Threats

Salesforce advises layered bot defense for AI crawler era

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters
AnalyticsEcommerce

Salesforce published a bot mitigation framework distinguishing malicious scrapers from beneficial AI crawlers that drive product discovery through ChatGPT and Perplexity. Commerce teams must balance site performance with visibility in AI-powered search, especially during peak traffic events like Cyber Week.