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News & Insights

AI in Commerce News

Curated coverage of artificial intelligence across retail, B2B distribution, e-commerce platforms, funding, and policy — organized by topic and continuously updated.

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Showing 25 of 159 articles

AI-generated. Summaries are AI-generated from cited sources. Click through for the original report.

AI-powered search and recommendations drive conversion gainsFEATUREDAI-generated
Retail / DTC › Office Supplies, Stationery, and Gift Retailers › Gift, Novelty, and Souvenir RetailersLLMSearchGoogle Cloud

Michaels' Ask Mike AI assistant doubles online conversion rates versus search

Michaels launched Ask Mike, a Google Gemini-powered AI shopping assistant that has generated 75,000 conversations since its May debut, with shoppers converting at more than double the rate of traditional search users. For commerce teams, the tool demonstrates how conversational AI can drive higher engagement and larger basket sizes by guiding customers from inspiration to multi-item purchases in a single session.

Jul 24, 2026Read full article →
Retailers deploy AI for personalized health and wellness servicesFEATUREDAI-generated
Retail / DTC › Grocery and Convenience Retailers › Supermarkets and Other Grocery Retailers (except Convenience Retailers)CDPLLMAmazon Web Services

Schnucks launches VitalityIP health-tracking AI shopping assistant

St. Louis grocer Schnucks partnered with Boston-based VitalityIP to launch an AI assistant in its Rewards app and website that offers nutrition guidance, meal ideas, and personalized product recommendations based on health conditions and dietary preferences. The move signals a shift toward agentic shopping where AI agents mediate purchasing decisions based on health goals rather than traditional search or shelf placement, reshaping how brands compete for consumer trust.

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AI regulation and compliance reshape retail advertising landscapeAI-generated

New York law requires AI-model disclosures in product ads

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › All Other General Merchandise Retailers

New York amended its advertising rules to require clear notices when product ads contain AI-generated images of people, prompting Amazon to ask third-party sellers to label such content. The requirement burdens smaller retailers while favoring large companies with traditional photography budgets, threatening the democratizing potential of generative AI in ecommerce.

Jul 27, 2026View full article →
General AI in CommerceAI-generated

Best Buy opens Meta AI shop-in-shops to drive experiential retail

Retail / DTC › Electronics and Appliance Retailers

Best Buy is rolling out 30-by-30-foot Meta AI shop-in-shops in select stores, with plans to expand to 50 locations by year-end and up to 200 by next year, after finding that over 50% of customers want to try Ray-Ban Meta glasses in person. The move signals how legacy retailers can redesign store footprints and staff training to position themselves as hubs for emerging AI-powered hardware and drive foot traffic in the digital age.

Jul 27, 2026View full article →
General AI in CommerceAI-generated

Whatnot acquires Shaped to speed up AI-powered recommendations

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters

Live shopping platform Whatnot acquired machine learning startup Shaped to reduce recommendation latency to minutes, enabling real-time inventory updates as products sell during livestreams. For commerce practitioners, faster recommendations mean better inventory turnover and improved buyer-seller matching in fast-moving live commerce environments.

Jul 24, 2026View full article →
Agentic AI transforms commerce operations and optimizationAI-generated

ReFiBuy launches ACO Everywhere framework for agentic commerce optimization

Retail / DTC › Health and Personal Care Retailers › Pharmacies and Drug Retailers

ReFiBuy introduced ACO Everywhere, an 11-step framework that captures product context across answer engines, retailer agents, websites, and social media, then publishes updates in weekly loops to close competitive gaps. Commerce teams can now test the strategy on a handful of SKUs and see measurable results in under 30 days, making agentic optimization visible and actionable unlike traditional SEO or GEO.

Jul 24, 2026View full article →
Agentic AI transforms commerce operations and optimizationAI-generated

Sazo uses agentic AI for seamless cross-border commerce

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters

Sazo, an agentic AI-powered cross-border commerce platform, raised $10.3 million in Series A funding and has expanded from South Korea–Japan routes to the U.S. market, with AI handling customs clearance, duty estimation, and shipment consolidation that traditionally break down in cross-border transactions. For commerce practitioners, Sazo's API-first architecture positions it as a back-end service layer for AI agents, solving the execution problems—customs, duty prediction, fulfillment—that AI models alone cannot handle.

Jul 24, 2026View full article →
Retailers tackle core AI implementation challenges todayAI-generated

Retailers tackle three critical AI adoption challenges in 2026

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters

Retailers are grappling with three major AI-related problems: security vulnerabilities that expand attack surfaces, erosion of consumer trust amid AI-generated content, and inconsistent customer experience quality. Commerce leaders must balance AI's competitive advantages against governance gaps and fraud risks that are accelerating faster than defenses.

Jul 24, 2026View full article →
Impulse commerce era reshapes retail customer experienceAI-generated

Amazon and Walmart compress delivery and AI discovery into impulse buys

Retail / DTC › Grocery and Convenience Retailers › Supermarkets and Other Grocery Retailers (except Convenience Retailers)

Amazon Now and Walmart are deploying 30-minute delivery and AI shopping assistants that collapse product discovery and purchase windows into seconds, expanding impulse buying beyond the checkout aisle. For other retailers and DTC brands, this shift threatens visibility and margins unless they own a specific problem, optimize inventory placement, and convert first purchases into loyal repeat customers.

Jul 24, 2026View full article →
Agentic AI transforms commerce operations and optimizationAI-generated

Motorway and AWS build production-ready AI agent evaluation blueprint

Retail / DTC › Automobile Dealers › New Car Dealers

Motorway and AWS developed an end-to-end evaluation pipeline for their dealer stock search agent that reduced incorrect results from 1 in 8 queries to 1 in 50, combining Strands Agents SDK with Amazon Bedrock AgentCore. Commerce teams can now adopt a three-layer evaluation framework and five-stage deployment pipeline to ensure AI agents perform reliably before production release.

Jul 24, 2026View full article →
General AI in CommerceAI-generated

Untuckit experiments with AI-powered robotic apparel manufacturing

Manufacturing › Cut and Sew Apparel Manufacturing › Cut and Sew Apparel Manufacturing (except Contractors)

Apparel brand Untuckit is working with California-based AI robotics company CreateMe to develop stitch-free T-shirts using adhesive-bonding robots, aiming to reduce domestic production costs. As tariffs push brands away from China, AI-enabled automation offers a path to bring manufacturing closer to U.S. consumers without pricing products out of reach.

Jul 21, 2026View full article →
Conversational AI transforms customer service across commerceAI-generated

AWS builds AI restaurant host using Bedrock AgentCore and Nova 2 Sonic

Food Service / Hospitality › Restaurants and Other Eating Places › Full-Service Restaurants

AWS published a guide for building a voice-ordering system that answers restaurant phone calls, takes orders, and confirms them using Amazon Bedrock AgentCore and Amazon Nova 2 Sonic connected to a restaurant backend via the Model Context Protocol. Restaurants miss an average of 150 calls per location monthly, with 60 percent attempting to place orders or book tables—a direct-to-revenue problem that AI telephony agents can solve without pulling staff off the floor.

Jul 19, 2026View full article →
AI-powered supply chain optimization reshapes retail operationsAI-generated

Renfro expands Inspectorio AI platform for supply chain compliance

Manufacturing › Apparel Knitting Mills

Renfro Brands is expanding its use of Inspectorio's AI-powered platform to automate regulatory compliance, responsible sourcing, and supplier performance tracking across North America, Europe, and Asia. The move reflects a broader shift among consumer product manufacturers toward AI-driven workflows that replace manual compliance processes and strengthen vendor oversight.

Jul 19, 2026View full article →
AI-generated content creates new fraud and authenticity risksAI-generated

Commercetools for Builders enables non-technical VP to build live storefront without code.

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters

A VP of Sales at commercetools built a fully functional World Cup-themed fan merchandise store using AI tools and commercetools for Builders, without writing a single line of code or requesting developer assistance. The demonstration shows that business professionals can now validate eCommerce ideas end-to-end and launch pre-production storefronts at speed without technical resources.

Jul 19, 2026View full article →
AI-generated content creates new fraud and authenticity risksAI-generated

Generative AI enables scalable refund fraud for ecommerce merchants

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › All Other General Merchandise Retailers

Fraudsters now use generative AI to create fake product-damage photos, shipping records, and customer-service chats to exploit ecommerce refund processes without physical inspection. Commerce teams face a costly asymmetry: AI can fabricate convincing fraud in minutes, but detecting and challenging it requires manual review, investigation, and operational overhead.

Jul 19, 2026View full article →
Conversational AI transforms customer service across commerceAI-generated

Cars24 scales customer conversations with OpenAI AI agents

Retail / DTC › Automobile Dealers › New Car Dealers

Cars24 deployed OpenAI-powered voice and chat agents across its buying, selling, financing, and support workflows, handling over a million conversation minutes monthly while rolling out ChatGPT Enterprise and Codex to 600+ employees. For commerce platforms managing complex, multi-touch customer journeys, AI agents that automate high-volume touchpoints and embed agentic workflows across teams offer a template for scaling operations without proportional headcount growth.

Jul 19, 2026View full article →
Retail automation expands with shelf scanning and inventory techAI-generated

Online retailers adopt AI for discovery, conversion, and payments in 2026

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › All Other General Merchandise Retailers

Web traffic from AI platforms like ChatGPT and Gemini to retail sites doubled year-over-year in May 2026, while AI-driven traffic converts 42% more often than non-AI traffic. Retailers are racing to optimize product data for AI discovery and integrate agentic commerce into payment flows as traditional search stagnates.

Jul 19, 2026View full article →
Retail automation expands with shelf scanning and inventory techAI-generated

Instacart acquires Arpalus shelf-scanning technology for real-time inventory

Retail / DTC › Grocery and Convenience Retailers › Supermarkets and Other Grocery Retailers (except Convenience Retailers)

Instacart acquired Arpalus, a shelf intelligence company that uses AI video scanning to track store inventory with 95% average accuracy, deployable across smartphones and smart carts. Real-time shelf visibility enables commerce platforms to sync inventory data between physical stores and ecommerce, improving fulfillment efficiency and reducing out-of-stock friction for retailers.

Jul 19, 2026View full article →
AI-powered supply chain optimization reshapes retail operationsAI-generated

Walmart deploys AI and digital twins to optimize global supply chain

Transportation / Logistics › Warehousing and Storage › General Warehousing and Storage

Walmart's supply chain team is using AI models, large language models, and digital twin technology to simulate network responses to disruptions like weather, facility closures, and demand shifts. For commerce practitioners, this approach demonstrates how agentic AI and virtual logistics replicas enable faster decision-making and resilience across complex, multi-node operations facing tariffs and geopolitical turbulence.

Jul 19, 2026View full article →
AI and automation reshape commerce operations and workflowsAI-generated

commercetools defines autonomous commerce as AI-driven operations layer

Media / Information Technology › Software Publishers

commercetools published a comprehensive guide explaining autonomous commerce as an operating model where AI agents execute commerce operations in real time, distinct from agentic commerce which focuses on consumer shopping experiences. For commerce practitioners, autonomous commerce promises faster decision-making, reduced operational costs, and the ability to scale without proportional headcount increases through agent orchestration.

Jul 19, 2026View full article →
AI and automation reshape commerce operations and workflowsAI-generated

commercetools for Builders enables storefront creation in under one hour

Media / Information Technology › Software Publishers

commercetools released "commercetools for Builders," a set of AI-guided tools that lets developers build a fully functional ecommerce storefront from scratch in roughly 60 minutes using Claude and other LLMs. Commerce teams can now compress product modeling, data import, storefront development, and payment integration into a single lunch break, reducing what traditionally took weeks to hours.

Jul 19, 2026View full article →
AI agents transform shopping experience with autonomous guidanceAI-generated

Agentic storefronts drive 20% of retail sales in 2025 holiday season

Retail / DTC › Clothing and Clothing Accessories Retailers

AI agents accounted for $262 billion in holiday spend and 20% of all retail sales during the 2025 season, with 90% of surveyed brands now using AI to personalize shopping experiences. Commerce teams must rethink e-commerce from static websites to conversational, full-funnel agentic storefronts that reduce friction and capture intent data unavailable in traditional click-based models.

Jul 16, 2026View full article →
Retail giants deploy robotics and automation in warehousesAI-generated

Walmart deploys AI and digital twins across supply chain operations

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters

Walmart's supply chain team is using AI models, agents, and digital twin technology to optimize product distribution and simulate responses to disruptions like facility closures and weather events. For commerce practitioners, this approach demonstrates how agentic AI and predictive modeling can balance assortment, speed, and cost while preparing for geopolitical and environmental challenges.

Jul 16, 2026View full article →
AI agents transform shopping experience with autonomous guidanceAI-generated

Digital Commerce 360 launches AI Commerce Rankings with ReFiBuy

Retail / DTC › Warehouse Clubs, Supercenters, and Other General Merchandise Retailers › Warehouse Clubs and Supercenters

Digital Commerce 360 and ReFiBuy introduced the AI Commerce Rankings, a quarterly benchmark measuring how prepared the Top 1000 retailers are for AI-driven shopping and agentic product discovery. The new rankings assess bot friendliness, AI source traffic, diversity of AI sources, and 90-day momentum—metrics commerce leaders need to evaluate readiness as AI shopping reshapes product discovery.

Jul 16, 2026View full article →
AI transforms retail operations from marketing to logisticsAI-generated

Dollar Shave Club cuts ad costs 90% with generative AI

Retail / DTC › Health and Personal Care Retailers › Pharmacies and Drug Retailers

Dollar Shave Club created a viral campaign for its Ball Spray product in one week using generative AI tools, spending just $400 compared to traditional production costs. The shift enables faster creative iteration and lets brands reclaim irreverent voice while reducing agency dependency—a model commerce teams can apply to speed up their own marketing workflows.

Jul 15, 2026View full article →
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Jul 27, 2026Read full article →